At the end of August 2024, Hypebeast, in collaboration with Italian brand Golden Goose, presents a special event — a group photography exhibition titled "A Visual Story of Chinese Hip-Hop" — at the UNiTN. creative space located at Rockbund, Shanghai. As the designer, I designed the key visual of the brand event and posters in the interior space.

This photography exhibition commemorates August 11, 1973, when Jamaican immigrant DJ Kool Herc hosted a party called "Back To School Jam" at 1520 Sedgwick Avenue in the Bronx, New York. This event is widely regarded as the birth of Hip-Hop culture, and that day has since been recognized as Hip-Hop's birthday.